Going to Digital Hollywood next week? Gotuit will be attending and will participate on a panel. Gotuit CEO Mark Pascarella will speak on Thursday at “Video Metadata Revolution: Unleashing the Value of Video Programming in an On Demand World”. Thursday, May 7th – 2:15PM Video Metadata Revolution: Unleashing the Value of Video Programming in an [...]
Content is King, But Metadata Rules
Last week, we released our latest whitepaper, entitled “Content is King, But Metadata Rules: Three Reasons Why Premium Metadata Delivers Premium Returns“. A must-read for digital media executives, it examines how the broadband platform and the user’s viewing behaviors demand specific strategies to drive the largest return. For those of you who want just the [...]
Another Funny WWE Promotional Video for Smash-Ups
WWE just released another promotional video both on their site on YouTube, encouraging people to use WWE Smash-Ups. This one features The Miz and John Morrison. VIDEO
Converting Visitors to Viewers: Major League Soccer
We were happy to announce this week our fourth season of powering QuickKicks for Major League Soccer. Completely redesigned, this year has all of our premium video navigation and discovery features as well as a remix capability. A key question we ask all our customers is, “How can you best convert your visitors to viewers?” [...]
WWE Smash-Ups: Long Form Publishers Take Note
If you are a long-form video publisher looking for better ways to engage your audience, check out what we have just done with World Wrestling Entertainment. As part of their promotion leading up to Wrestlemania 25, WWE has put together a video application called WWE Smash-Ups. Powered by Gotuit, this application lets fans access highlights [...]
The One Panel You Cannot Miss at CES
In Las Vegas for the Consumer Electronic Show? Gotuit’s VP of Business Development, Dan Gill will speak on a must-see Digital Hollywood panel where he will discuss how broadband video publishers can maximize their advertising revenue using the power of interactive, rich metadata and flexible advertising logic. The panel, entitled “Television and Video as an [...]
Helping Major League Soccer Go Viral with the New York Times
We have been powering Major League Soccer’s QuickKicks video portal for the past three seasons. Using our premium, scene-based metadata viewers can choose any game, and then watch playlists of just the Highlights, Goals, Saves, Set Pieces, Best Runs and player spotlights from each team. Any scene can be directly linked to, or embedded using [...]
Check Out Gotuit at Digital Hollywood
Going to Digital Hollywood next week? Gotuit will be there in force, with a booth (#45) and a presence on two different panels. Gotuit CEO Mark Pascarella will first speak on Wednesday at “The Television and the PC-Mobile: Technology and Content that Bridge the Digital Consumer Experience” and then on Thursday at “Video Metadata Revolution: [...]
Sports Illustrated’s Heisman Hopefuls, powered by Gotuit
College football season has started, and once again Sports Illustrated has launched a Gotuit-powered video portal to track the leading Heisman candidates. Viewers to the 2008 Heisman FilmRoom sponsored by Nissan can watch by Top Contenders, Players, Position, or School. There is a 2008 preview video for each player live now, and each week SI [...]
Gotuit on Panel with MTV, Turner Sports, Metacafe at the Akamai Conference Next
If you missed us at Building Blocks last week, get over to the inaugural Akamai Global Customer Conference next week in Boston. The show is being held at The Boston Renaissance Waterfront Hotel, from August 18-20. We will be set up in the Partner Pavilion where you can see demonstrations of our very latest technology, [...]
