Guide to Evaluating Personalized Video Search and Recommendations Platforms
It is common news Pay-TV subscribers are increasingly frustrated with having to work to find personally relevant TV shows and movies. In addition, they have more OTT alternatives to turn to for their video needs than ever before. As these dissatisfactions continue to chip away at the provider’s bottom line, improving the video discovery experience is a top priority for Pay-TV providers big and small.
This unbiased guide will assist Pay-TV providers with the analysis and identification of the ideal search and recommendations platform by outlining key functions in the decision-making process including:
The five steps to include in the decision-making process
Key considerations for internal teams involved
Key questions to ask the vendors each step of the way
Helpful hints to ensure the chosen platform meets business goals and improves subscriber satisfaction